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Crowdfunding Campaign
Crowdfunding Campaign
Be a part of bringing our new blend to life!
The crowdfunding campaign ambitiously aims to raise £7000 to bring our new blend 'CLARITY' to life.
- You can pre-order the blend, purchasing one or many boxes or pre-subscribe.
- You can donate a denomination of your choosing.
- Or you can purchase one of the many rewards gifted to us by some of our amazing female founded friends. FIND OUT MORE ABOUT REWARDS
If we reach our target, the new blend will be launched in January 2025 and all orders will be dispatched at this time
Why crowd fund?
This is a female founded business, designed by a woman for women. Statistically women are less likely to receive financial backing. And male run businesses are receiving 6.2 times more in funding than female founded businesses. But that doesn’t mean we can’t forge the way for ourselves.
“Mother Cuppa has had an amazing start to business, however, whilst our numbers look great everything we make has been reinvested back into the business, I've yet to take any money for myself out of the brand. It costs me £7000 to bring a new blend to market, this includes the costs of design of the blend, the ingredients, the packaging and design work, the stock and other associated costs. If I can get a pre-order/crowdfunding model right, I would like to use this method to grow the business, fully supported by the wonderful ladies who already love and believe in the brand. It’s lonely being a sole founder, this way I get to get my whole communiTEA involved” Candice
Please see below for our FAQ regarding the process of crowdfunding and why this is the way forward for Mother Cuppa.
Watch the video to hear about why this is so important to mother cuppa.
YouTubeFAQs
Crowd funding is as it suggests a ‘crowd’ of people coming together to fund an opportunity. In thiscasethe crowd funding campaign is to bring a new blend to Mother Cuppa’s range.
We’ve tried to make this as easy as possible for you. And there are several ways you can choose to contribute and support the production of a new blend.
- 1. Pre-order the product
- 2. Choose to donate an amount you feel fitting to support the business to develop.
- 3. Purchase one of our many rewards on offer from amazing female founded businesses & the money will be used towards the crowdfunding.
Once the crowd funder campaign is complete, we will use those funds to get production underway. We already know what ingredients we want, we just need to order packaging, teabags, tags and the tea it’s self
I will just need a bit of time to pack the tea!
We aim to have the orders with you in the first week of January 2025.
- Gotu Kola an adaptogen plant, traditionally known as brain tonic, known for its powers to sharpen the brain and to enhance memory. Fostering sharper recall and a calm mind. With a reputation rooted in centuries of use, Gotu Kola, can help with memory and cognitive speed a perfect ingredient for those suffering cognitive fatigue and brain fog.
- Ginkgo Biloba Known as a nootropic, this traditional plant is suggested to improve blood flow to the brain and reduce inflammation, it enhances mental performance to support cognitive function. Known for its ability to modestly boost memory and cognitive speed, Ginkgo Biloba, a true testament to nature's sophistication, holds the key to a clear and focused mind.
- Rosemary this powerful plant hosts a multitude of benefits. Improving blood circulation to the brain, it enhances cognitive function and concentration. Rosemary, with its neuroprotective compounds like carnosic acid, not only fights off free radicals but also stands as a guardian against preserving mental clarity.
- Sage is known to enhance memory and focus by supporting the brain's key functions, helping you stay sharp and alert. But that's not all. Sage also promotes a calm, balanced mind
- Market research on my current audience and research on current trends.
- Months of research into which ingredients will support you best.
- Testing of the blends ingredients to ensure this supports your body in the way we want it to.
- Months of taste testing with a small group of customers. Fine turning the taste and taste testing again.
- Cost of ingredients to sampling and testing and product development
- Design work of the packaging.
- Cost of teabags and tags
- Cost of raw ingredients in bulk to then be blended to tea bags
- Cost of packaging boxes & bags
Campaign ends 27th October
Gosh, we really hope this doesn’t happen, but the possibility is that it might.
Should we not raise our targeted funds all money will be returned to our customers and donators and we will have to dust ourselves off and think of a plan B and maybe a plan C.
If we raise more that would be amazing and our goal would be to add another blend to the range. As you may know, I have been blending for over 20 years and so have an abundance of blends that I just know will really help you all.
If this works, and let’s be honest, that's the dream! I intend to adapt this model to be able to pre-order campaign to add additional blends to the range.
